Joe Coll

Joe Coll
Joe Coll
VP of Asset Protection Operations & Strategy
Macy's Inc.
Joe Coll has many years of leadership experience and Asset Protection expertise. He is currently VP of Asset Protection Operations & Strategy for Macy's Inc. where he is responsible for leading Asset Protection for Macy’s Department Stores and Macy’s Backstage. Joe also has responsibility for Supply Chain Asset Protection and Fraud Strategy for ECOM and Point of Sale across Macy’s, Bloomingdales, Blue Mercury, Macy’s Backstage and He has been practicing in the Asset Protection field for over 25 years at Macy’s. Joe graduated from SUNY Farmingdale with a BA in Criminal Justice.

Speaking in:

January 15
3:15 pm3:45 pm
Expo, Level 3, Expo Stage 5
There’s a lot more to RFID sensors than just inventory management. RFID tags and labels can be found on a wide range of consumer products due to proven success across enterprise use cases like loss prevention. Digitizing loss prevention gives retailers more insights & data to deter theft and take a proactive approach to combating the growing challenge of retail crime. In this engaging session… Read more