Jason "Retailgeek" Goldberg

Jason "Retailgeek" Goldberg
Jason "Retailgeek" Goldberg
Chief Commerce Strategy Officer
Publicis Groupe
Jason “Retailgeek” Goldberg is the Chief Commerce Strategy Officer at Publicis Groupe. Jason is a 4th generation retailer, who launched his first e-commerce site for Blockbuster Entertainment in 1995. With a focus on e-commerce and digital marketing for omni-channel retailers, he has worked with over 100 clients on the Internet Top 500 and has been responsible for billions of dollars in on-line revenues. Under his twitter feed @retailgeek he is one of the most followed e-commerce subject matter experts on the web. Jason hosts iTunes top e-commerce podcast called “The Jason & Scot Show”, and has been voted one of retail’s top global influencers by Vend five consecutive years. He’s a Forbes contributor, Retailwire Braintrust, and Path to Purchase Institute faculty. In 2017, he was inducted into the National Retail Federation “The List” of people shaping the future of retail.

Speaking in:

January 16
12:10 pm12:40 pm
Javits North, Level 4, Elastic Path Stage

Shein and Temu have been two of the most successful US consumer brand launches in recent history. Both share some common tactics as well as some distinctive differences. This session will provide an overview of their success and the tactics they used to achieve that success. With a focus on what existing brands can learn to apply to their own marketing efforts. You’ll leave with a better… Read more