Guy Yehiav

Guy Yehiav

President

SmartSense by Digi


Guy Yehiav is the President of SmartSense by Digi. He is a recognized thought leader in retail, CPG, supply chain, and complex manufacturing with a proven track record of success in M&A, Customer Success, B2B enterprise software solutions, SaaS metrics, and AI & IoT solutions. Guy most recently served as the GM and VP of Zebra Analytics. He strategized, developed and delivered the overall AI, machine learning, and analytics strategy by driving M&A and the development of enterprise solutions.

Speaking in:

Monday Jan 11

3:15pm - 3:45pm

Exhibitor Big Ideas Stage 2

Why trusted telemetry is becoming retail’s next competitive advantage

As access to advanced AI continues to further democratize and commodify software development, retailers are entering a world where employees can create applications, automations, and intelligent agents around their own workflows and unique needs with unprecedented speed. That shift changes where technology value resides. With software easier to build and customize, the quality of the telemetry data informing the system becomes the fundamental value. For retailers, accurate real-world telemetry is becoming an increasingly consequential source of operational intelligence, shaping decisions across stores, assets, inventory, and workflows. This session will explore why the next competitive priority is ensuring telemetry data is accurate, timely, secure, and trustworthy enough to support an increasingly AI-enabled enterprise.