Ghadi Hobeika

Managing Partner North America

Artefact

Ghadi is the Managing Partner for North America at Artefact, a global and innovative Data Consulting & Data Marketing organization. Prior to joining Artefact, Ghadi held various Executive roles in leading e-commerce, retail and commercial real estate corporations, the latest as Chief Digital & Data Officer at Unibail-Rodamco-Westfield, the 2nd largest listed commercial real estate company in the world. Through his Middle Eastern, European and American experiences, Ghadi brings a unique perspective on Retail through the lens of data strategy, digital marketing and state-of-the-art customer journeys.

Speaking in:

Monday

January 16

10:15 am–10:45 am

Expo, Level 3, Expo Stage 5

Beyond buzzwords…From “customer-centric” to connected customer experiences produced by Treasure Data

Conferences are abuzz with words like “customer-centric” and “personalization.” Back at the office, the boardroom conversation focuses on greater efficiency and improved ROI. There is a growing urgency to create seamless, all-connected customer journeys by connecting digital experience with in-store experience; connecting marketing data with sales and customer service data.