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George Clark

George Clark
George
Clark

Technology and Customer Experience Director
Mulberry
As the Technology and Customer Experience Director, Clark drives Mulberry's Omnichannel Customer Experience strategy through optimizing experience, conversion, innovation and
insight. Prior to joining Mulberry, George Clark empowered brands such as Jack Wills, Ben Sherman, Academy Music Group and Arcadia Group through his insight into the consumer psyche, broad digital knowledge and the ability to move extensive strategic programs of concurrent projects forward across an enterprise.

Speaking in:

Sunday Jan 12
4:00 - 4:30 PM
|
Stage 1, Expo, Level 1
In today’s crowded and highly competitive market, personalization is a critical component for optimizing customer’s shopping experience. Understanding customers’ preferences is necessary to personalize the in-store experience.... Read more