Chief Marketplace & eCommerce Officer
Best Buy
Frank Bedo is the Chief Marketplace & eCommerce Officer for Best Buy Co. Inc.
In this role, he oversees all elements of Best Buy's digital properties (Web & App), inclusive of the internal and external Marketplace strategy and execution. Frank is also tasked with leading Best Buy's Partner+ initiatives.
Frank has over 24 years of merchandising/eCommerce experience at Best Buy across areas as computing, mobile, imaging, accessories, and health & wearables.
Prior to his current role, Frank was Best Buy’s SVP of Bestbuy.com & Category Management.
Frank has a bachelor’s degree in marketing and international business from the Saint Mary’s University of MN.
Tuesday Jan 13
12:10pm - 12:40pm
Logicbroker Stage
Marketplaces are crucial for retailers to embrace, but difficult to scale. How can retailers tap into this competitive landscape? For some it’s about providing a broader and more diverse product offering; others focus on a more curated product offering and expanding digital capabilities. We’ll explore the concerns that can impact brand, profitability and customer relationships.