Faisal Masud

CEO

fabric

Faisal Masud is the Chief Executive Officer of fabric, an-industry-leading modular and scalable commerce platform to empower retailers to accelerate growth across all channels. With more than 20 years building and operating large-scale ecommerce businesses at Google, Amazon, eBay, Groupon, and Staples, Faisal's experience is centered around managing P&Ls and transforming experiences on behalf of the customer. Faisal's focus areas are merchandising, last-mile delivery, third-party marketplaces, and customer-facing product platforms.

Speaking in:

Sunday

January 15

11:00 am–11:30 am

Expo, Level 3, Expo Stage 5

Composable commerce allows Chico’s to deliver a seamless brand experience produced by Amazon Web Services

The modernization of ecommerce is happening quickly, and consumers expect a seamless brand experience across all channels. With advances in modular and composable technology, the right technology partners can help retailers deliver at speed and scale. In this session, learn how women’s apparel brand Chico’s quickly adapted to the increasing demand of their customers through collaborations via a… Read more

Sunday

January 15

1:00 pm–1:30 pm

Expo, Level 1, Expo Stage 2

Digital transformation - How Marketplace technology allows Honest Co to expand produced by fabric

Customer expectations in an increasingly digital-first retail environment, continue to grow. Customers expect fast shipping, and a large, relevant product assortment. How can retailers keep up? With advances in modular and composable technology, implementing Marketplace software can allow for expanded assortment, faster shipping timelines and reduced inventory risk. In this session, learn how… Read more