Erin Frankcombe

Vice President and General Manager of Amex Offers & Business Insights

American Express

Erin Frankcombe is the Vice President and General Manager of Amex Offers & Business Insights (AOBI) at American Express. In this position, Erin leads a team with end-to-end enterprise responsibility for the AMEX Offers program and platform. Erin joined American Express in 2011 and has held numerous strategy, channel enablement, & partner management roles in the U.S. and internationally. Prior to American Express, Erin held marketing, operations, and partnership roles with IKEA and Westfield.

Speaking in:

Monday Jan 15th

1:30pm - 2:00pm

Expo, Level 3, Expo Stage 3

The future of loyalty – Leveraging digital innovation to help attract and retain customers

Consumers are becoming increasingly digitally savvy and have come to expect an exceptional level of personalization in their retail experiences. How can companies keep up with the trend? Join American Express, Superlogic, and industry experts for a robust discussion on how companies can use innovative ways (think Digital Collectibles and AI) to help attract new shoppers while also helping to win back and retain loyal customers over the course of their lifetimes.

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Erin Frankcombe

Speaking in:

Monday Jan 15th

The future of loyalty – Leveraging digital innovation to help attract and retain customers