Senior Vice President of eCommerce
adidas NA
Erin Chaney is the Senior Vice President of eCommerce at Adidas North America, where she leads strategy and operations for adidas.com, the Adidas App, and Confirmed across the U.S. and Canada. She oversees a global team spanning Portland, Toronto, and Bogotá, driving innovation in buying, merchandise planning, digital merchandising, customer experience, analytics, operations, and strategy.
A proud graduate of Howard University with a degree in Marketing, Erin began her career as a changemaker committed to elevating consumer experiences. Prior to joining Adidas, she held various roles at Victoria’s Secret in New York and Columbus, Ohio, where she shaped product creation, trend forecasting, and customer engagement strategies. Her career reflects a passion for understanding consumers and delivering digital experiences that resonate.
She is a member of Alpha Kappa Alpha Sorority, Incorporated, and the Portland Willamette Valley Chapter of Jack & Jill of America.
Erin lives in Portland, Oregon with her husband and two sons. She believes in the power of purpose, the importance of authenticity, and the impact of creating space for the next generation of leaders.
Monday Jan 12
1:30pm - 2:00pm
Exhibitor Big Ideas Stage 4
Shoppers’ expectations are evolving faster than ever. They now expect seamless access to products, effortless returns, personalized experiences, and rapid delivery. To meet these demands, adidas is partnering with Amazon to advance its digital commerce and supply chain operations through the use of data and cutting-edge technology. As a pioneer in the global footwear industry, adidas continues to lead the industry and inspire others to rethink how they deliver products to shoppers around the world. Join senior leaders from Amazon and adidas as they share how their collaboration is redefining fulfillment, returns, and the end-to-end shopper experience. Learn how Amazon’s innovative solutions are helping adidas achieve greater speed, accuracy, and consumer experience, and hear their shared vision for the next generation of shopper-focused innovation shaping the future of digital commerce.
