Head of Competitive Strategy & Insights, Americas
dunnhumby
Erich has over 18 years of expereince in strategy and insights consuleting. He is the author of the U.S. Grocery Retailer Preference Index (the RPI), a key benchmark for Grocery Retailer Brand Equity since 2018. Erich regularly speaks at Industry Conferences and brings a Deep understanding of Shopper Behavior and Brand Strategy.
Monday Jan 12
1:30pm - 2:00pm
Exhibitor Big Ideas Stage 3
Retailers across the Americas are operating in one of the most volatile environments in decades. Customer loyalty is fragmenting, price sensitivity is surging, and competitive intensity is reshaping where and how people shop - forcing retailers to rethink what value truly means. With shoppers switching more readily and expectations rising faster than ever, the margin for error has never been smaller.
In this session, we unveil brand-new insights from dunnhumby’s latest Retailer Preference Index, released just before NRF, and bring together a powerhouse panel of industry leaders - including executives from Metro Inc. and Ahold Delhaize USA - to unpack what it all means for growth in 2026.
Attendees will walk away with: