Co-founder and Chief Brand Officer
Red Antler
Emily Heyward is a visionary leader in brand building, co-founding Red Antler in 2007 and serving as its Chief Brand Officer. Under her guidance, Red Antler has become a trailblazer in the industry, shaping the practice of branding as it’s known today and launching some of the most iconic companies of the 21st century. Her work establishing brands like Hinge, Allbirds, Casper, PopUp Bagels, Figure, and Clear has earned her recognition as one of Inc.'s Most Important Entrepreneurs of the Past Decade and Entrepreneur's Most Powerful Women in Business.
Emily’s expertise extends beyond branding startups, with Red Antler collaborating with partners like the NBA, Sonos, and Zillow to drive obsession for businesses of every size. She is also a founding partner at Habitat Partners, an early-stage venture fund. Her insights are sought after by top business publications, including Forbes, Bloomberg, Inc., and Fast Company, and she is the author of "OBSESSED: Building a Brand People Love From Day One," a Porchlight Business Book award winner.
Beyond her professional achievements, Emily enjoys traveling with her wife and son, exploring Brooklyn’s culinary scene, and contributing to social impact programs as a board member of Raised By Us and a mentor for Endeavor.