Eleanor Preston

Director of Strategic Accounts

Twilio

Eleanor Preston is the Director of Retail sales with the Twilio Communications Platform in North America. Before joining the Communications Platform division, she was a part of the Twilio Segment CDP team supporting companies as they transformed their customer engagement strategy. Eleanor has spent 10 years selling martech, data analytics, and engagement to innovative retailers across North America.. She currently lives in Denver, CO.

Speaking in:

Tuesday

January 16

2:00 pm–2:30 pm

River Pavilion, goTRG Stage

Global retail expansion: Solving omnichannel’s regional complexities

Whether it’s sending transactional order updates or implementing new marketing strategies, the challenges associated with global communications are widespread. Everything from meeting consumers on their preferred channels to addressing varying compliance requirements and balancing technological limitations of global delivery must be addressed. And of course, seamless integration into the… Read more