Dirk Hoerig

Co-Founder & Chief Innovation Officer

commercetools

Dirk Hoerig is the revolutionary behind the ‘headless commerce’ concept, and the Co-Founder and Chief Innovation Officer of commercetools –– the market leader in composable commerce. The company empowers businesses worldwide to embrace innovation in an era where the future can only be defined by constant change. Headquartered in Munich, commercetools is one of Germany’s highest-valued venture-backed companies with a $1.9B valuation and has offices across North America, EMEA, and APAC.

Serving as CEO until summer 2024, under Dirk’s leadership, commercetools has grown to power some of the largest and most innovative global brands such as Audi, Lululemon, Sephora, L.L. Bean, and Ulta. In 2023, the company reached $100M ARR and expanded into China, as the first offering of its kind in the region. Before commercetools, Dirk spent over ten years in various leadership roles in the commerce and cloud industries. He continues to be determined to create innovative products that evolve the way people, businesses, and the world think about commerce.

Speaking in:

Monday Jan 13th

10:00am - 10:30am

River Pavilion, ReturnPro Stage

The agility advantage: Enhancing commerce across channels

Consumers are used to shopping anytime, anywhere, whether through physical or digital channels. Every touchpoint is an opportunity for a transaction and to build customer loyalty. As a result, consumers expect a unified, seamless shopping experience in every interaction with a brand. Join this session to learn how to future-proof your commerce operations for emerging channels and changing consumer preferences, ensuring your brand is prepared for market shifts and unforeseen challenges. In this session, moderated by commercetools, a panel of retail experts will cover: the relationship between cohesively unifying commerce experiences across physical and digital channels and increased customer satisfaction, loyalty, and access to revenue-generating opportunities; enhancing the brand by empowering employees with tools to personalize customer interactions, manage inventory seamlessly across channels, and remove friction points; and the importance of quickly adapting shopping experiences through composable commerce, streamlining operations across channels, and unlocking new data-sharing opportunities for better personalization.

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Dirk Hoerig

Speaking in:

Monday Jan 13th

The agility advantage: Enhancing commerce across channels