Dayna Quanbeck

Dayna Quanbeck

President

Rothy's


Dayna Quanbeck is the CEO and President of Rothy’s, where she leads the fast-growing retailer through its next phase of expansion. With more than twenty years of experience across retail, apparel and footwear, Ms. Quanbeck oversees the brand’s financial, strategic and operational engine spanning global ecommerce, retail, and wholesale channels. Ms. Quanbeck played a central role in laying the groundwork for Rothy’s 2021 minority investment, which valued the company at 1 billion dollars.

Before joining Rothy’s, Ms. Quanbeck held several senior roles at Charlotte Russe, including CFO and Interim CEO, helping lead the $900mm omnichannel retailer through a major transformation. Earlier in her career, she worked in retail investment banking at Bank of America Merrill Lynch, and also spent several years in public accounting. She is an active CPA in California.

Ms. Quanbeck serves on the Boards of Rothy’s and GLO Pharma, where she chairs the Compensation Committee. She is a Board Advisor to Made In and is a Board Trustee of SLS Preschool, as well as an Ambassador for the US Ski and Snowboard Association. Ms. Quanbeck is also the co-founder and President of Ready, Set, Safe!, a California nonprofit focused on school safety and advocacy. She graduated from UC Santa Barbara and holds an MBA from the UCLA Anderson School of Management.  A native Californian, she and her husband live in San Francisco and have four children.

Speaking in:

Monday Jan 12

1:00pm - 1:30pm

Javits North, Level 4, Mirakl Stage

Lessons from DTC trailblazers: Surviving and thriving

It’s been more than 10 years since these DTC brands first debuted. Their journey has been full of uncertainty and challenges — not the least of which was a pandemic. Yet today each is growing, innovating and connecting with shoppers in ways none would have dreamed of in 2015. Join us as we explore their unique journeys to success.