Mr. Dancer is charged with creating and implementing MedMen's marketing strategies as the leading brand in the fastest growing industry in the world. For more than 25 years, he has been a leading innovator in retail marketing, branding, e-commerce and customer experience. Prior to joining MedMen, Mr. Dancer was executive vice president and head of marketing for Teleflora, North America’s largest floral service provider, a retail brand consultant for Charles Schwab and marketing vice president for Visa.
MedMen brings class leading operational expertise and unprecedented investment to the fast changing and fast-growing cannabis industry as it moves from its gray market legacy to a fully regulated, legitimate and commercially viable market. MedMen is also one of the nation’s largest financial supporters of progressive marijuana legalization efforts at local, state and federal levels.