As Gwynnie Bee shipped millions of boxes to customers, evidence of this appetite for rental was apparent. It was time to roll out the ultimate vision for the company in 2018 with the launch of the CaaStle platform. CaaStle is a proprietary cloud-based, managed service that empowers retailers to provide CaaS to their customers as a complement to their existing retail business. Many retailers from Ann Taylor to Vince to Express to multiple contemporary brands soon to be announced, have already embraced the CaaStle Platform. In six short years, Hunsicker’s vision of creating a new economy for apparel is in full swing.
A graduate of Princeton, Hunsicker quickly rose to a leadership role as the COO of the startup Right Media. Right Media transformed the ad exchange industry, an accomplishment that led Yahoo! to purchase the company and its technologies for $850M in 2007. Hunsicker maintained her entrepreneurial spirit by joining Drop.io as COO. Soon thereafter, Facebook acquired the company.
With an outstanding pedigree of leading successful startups, Hunsicker has been recognized in Inc. Magazine’s Most Impressive Women Entrepreneurs, Crain’s 40 Under 40 annual power list as well as the NRF’s List of People Shaping Retail’s Future.