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Christina Fontana

Christina Fontana
Christina
Fontana

Head of Fashion and Luxury Tmall Luxury Division
Alibaba Group
Head of Fashion and Luxury for Tmall Luxury Division in Europe, Christina helps brands leverage the Alibaba eco-system to gain insights into Chinese consumers as they become a key growth driver for companies around the world. Christina joined Alibaba when the group opened an office in Milan to help European brands work better with Alibaba. She has over 20 years’ experience working in digital start-ups that have helped companies transform the way they do business.

Speaking in:

Tuesday Jan 14
10:30 - 11:00 AM
|
Shyft Stage, Level 4
Alibaba, alongside a brand partner -  will outline the business growth opportunities of being on the Tmall platform looking at how Alibaba is developing initiatives like Singles Day, Tmall Luxury Pavilion, See-Now-Buy-Now fashion experiences,... Read more