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Cheryl Sullivan

Cheryl Sullivan

Chief Marketing and Strategy Officer
Cheryl Sullivan is a proven retail innovation executive with 30 years’ experience delivering high-impact products that meet the needs of retailers worldwide. She spearheads industry innovations that drive measurable business impact for large retail and CPG organizations globally. She is a widely sought-after retail industry commentator featured at events including NRF, Insight, Euroshop, and the Goldman Sachs annual retail conference; and in publications including Apparel Magazine, Chain Store Age, Internet Retailer, RetailWire and Retail TouchPoints.

Speaking in:

Monday Jan 14
4:00 - 4:30 PM
Stage 2, EXPO Hall, Level 1
Recent global shopper and retailer surveys confirm that retailers continue to miss critical shopper and competitor signals – and risk losing loyalty through misguided pricing and promotions. Join this hard-hitting discussion that zeroes in on... Read more
Tuesday Jan 15
10:15 - 11:00 AM
Stage 4, EXPO Hall, Level 1
Innovative retailers have raced past their competitors with radically transformative technologies. They harness customer, competitor and market data to craft prices and promotions that deliver the elusive win-win:  prices that shoppers want on... Read more