César de Vicente

César de Vicente
Global Retail Director
César de Vicente (Burgos, 1971) is Mango’s global retail director and member of the Management Committee.

Graduated in Economic and Business Sciences from the University of Valladolid, Mr. de Vicente holds a Postgraduate in International Trade from the Polytechnic University of Madrid.

Before joining Mango in 2019, César de Vicente was part of the French company Kiabi for thirteen years. Between 2007 and 2016, César occupied the position of general manager of its subsidiary in Spain and, afterwards, he led the cross-channel retail area globally.

Throughout his career, César de Vicente has held several positions in retail companies such as Promod, Sport Zone or Decathlon.

Speaking in:

January 16
2:00 pm2:30 pm
Javits North Level 4, Room 404, Twilio Stage
More and more brands now recognise the value of going direct to consumer across borders rather than through marketplaces and other intermediaries. D2C not only cuts transaction and fulfillment costs, but enables brands to communicate directly with customers to deliver rich experiences and build relationships for long-term returns. Two brands that have wholeheartedly embraced D2C are American… Read more