Founder, President & CEO
Clientricity, LLC
Bryan Amaral is the Founder, President, and CEO of Clientricity, LLC, a leading consultancy specializing in next-generation omni-channel customer engagement, retail strategy, and the development of customer-centric technologies. With over 30 years of experience in retail and retail technology, Bryan is recognized as a visionary entrepreneur and an authority in luxury retail. His expertise spans clienteling, loyalty/CRM, mobility, size and fit solutions, social selling, AI, and digital commerce. He is also honored as a RETHINK Retail Global Top Retail Expert.
Bryan collaborates with retail and D2C executives to define and implement innovative omni-channel customer strategies that drive both in-store and online growth. His subject matter expertise covers a wide range of areas including customer experience (CX), e-commerce, customer retention and conversion, loyalty and CRM integration, inventory and supply chain optimization, staff training, and real-time personalization. A frequent speaker on emerging trends, he is highly regarded for his insights into social influencer marketing, livestreaming, and video-driven customer engagement.
Prior to founding Clientricity, Bryan held key leadership positions, serving as CEO of both Retaligent Solutions and ImageWare Technologies, and as VP of Mobile Clienteling and Personalization Solutions at Symbol Technologies (later Motorola/Zebra). In each of these roles, he spearheaded transformative consulting engagements, developing and implementing cutting-edge, customer-focused solutions for global retailers and some of the world’s most iconic brands. Through Clientricity, he continues to advise a wide array of retail-focused software vendors and service providers, from early-stage startups to global technology firms. Bryan is also frequently called upon to provide M&A advisory services to private equity firms and strategic acquirers within the retail sector.
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