Brendon Gerisch

Chief Commercial Officer

John Elliott

Brendon Gerisch, Chief Commercial Officer at John Elliott based in LA, is a seasoned Fashion and Retail executive with 25+ years of experience in his field. Having worked in a variety of roles for the likes of J Crew, James Perse, and early-stage Australian brands, his expertise lies in building brands and growing businesses through a focus on the customer as well as product and sales building strategies.

Speaking in:

Tuesday

January 17

10:15 am–11:00 am

Expo, Level 3, Expo Stage 5

The ins and outs of store experience produced by Tulip

What does a world-class store experience look like today? Almost 3/4 of retail sales still happen in stores but their role has changed drastically.

This panel discussion will explore the role of the store, what separates the best stores from the rest, and the steps required to build a modern store experience. You’ll hear firsthand from Tulip’s CEO Ali Asaria and key retail executives… Read more