EVP and Brand President
Crocs
Anne Mehlman serves as the Executive Vice President and Brand President of the Crocs Brand, having been appointed to the role in May 2024. Ms. Mehlman has over 20 years of global financial and operational experience, having re-joined Crocs, Inc. in 2018 as Executive Vice President and Chief Financial Officer. Ms. Mehlman had previously worked at Crocs, Inc. as Vice President of Corporate Finance from 2011-2016. After leaving Crocs in 2016, she served as the Chief Financial Officer of Zappos.com, the ecommerce retailer owned by Amazon. She also held various financial roles at RSC Equipment Rental (now United Rentals), Corporate Express (now Staples) and Lockheed Martin. She received her Bachelor's degree from the University of Colorado at Colorado Springs.
Tuesday Jan 13
9:45am - 10:15am
Vusion Theatre
In a dynamic conversation between two influential leaders in retail, Linda Hubbard, CEO of Carhartt, and Anne Mehlman, EVP and Global Brand President of Crocs explore how legacy brands can thrive in a fast-changing global marketplace. From workwear to lifestyle footwear, their brands have captured the hearts of consumers through authenticity, innovation, and bold transformation. This session will unpack how Carhartt and Crocs are continuing to evolve to stay connected and relevant to their consumers; strategies for scaling purpose-driven storytelling across global markets; operational insights on navigating supply chain, sustainability, and digital acceleration, and personal leadership philosophies that drive resilience and reinvention. Join this panel for a candid and inspiring dialogue that bridges tradition and disruption – offering actionable insights for retail leaders shaping the future of commerce.
