Global Head of Retail Marketing
Viacom Nickelodeon Consumer Products
Andrea Fasulo is the Global Head of Retail Marketing and Home Entertainment for Viacom Nickelodeon Consumer Products (VNCP). In this role, Andrea leads three distinct areas: integrated marketing efforts for consumers across the US retail landscape; trade marketing, including producing large-scale B2B events at trade shows, presentations, sponsorships and media campaigns; and management of the global Home Entertainment business. Across all three parts of the business, Andrea and her team are tasked with driving top line growth, generating incremental consumer products volume and expanding brand equity and market share for VNCP.