Alexa is a 15-year veteran of the retail industry. Prior to this, she held sales and merchandising roles at Theory, where she launched the Theyskens’ Theory brand.
Alexa graduated Magna Cum Laude from Simmons College with a BA in English.
These are not just buzzwords. You’ll hear how retailers are actually achieving this.
But there’s no single recipe for success, some aim to create personal and emotional connections with their customers, others focus on...Read more