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Adam Holyk


SVP, Retail and Consumer Services
Walgreen Co.
Adam Holyk is the senior vice president, retail and consumer services for Walgreen Co., based in Deerfield, Illinois. He leads development of Walgreens future customer value propositions, formats and operating models including new partnerships. Most recently he served as chief marketing officer and where he had responsibility for the Walgreens marketing, media, creative and brand strategy supporting retail, pharmacy and healthcare. Holyk repositioned Walgreens iconic brand, being recognized as one of the “most loved brands in America."

Holyk joined Walgreens in 2011 as divisional vice president, launching Walgreens Balance® Rewards customer loyalty program. He was elevated to group vice president assuming responsibility for insights and data analytics. Later he was appointed to lead corporate strategy development for Walgreens Boots Alliance working on healthcare partnerships.

Prior to joining Walgreens, he was a vice president for dunnhumby, a leading marketing insights and analytics consultancy based in New York. Earlier, he served as a vice president for Shoppers Drug Mart, managing its loyalty program and customer marketing. Holyk started his career at Loblaw Companies Limited, Canada's largest food distributor.

Holyk earned his master of business administration degree from York University's Schulich School of Business. He also holds a juris doctor from Osgoode Hall Law School in Toronto and a bachelor of arts degree from the University of Guelph.

Speaking in:

Sunday Jan 12
11:15 - 11:45 AM
Medallia Stage, Hall E, Level 1
Success in retail depends more than ever on the vitally important asset of data and its value in personalizing the customer experience. In rapidly scaling or steadily sustaining long-term growth, retailers must leverage this abundant asset before it... Read more