Aaron Dunford
Vice President of Nordstrom Media
Nordstrom
Aaron Dunford is vice president of Nordstrom Media. In addition to leading Nordstrom’s retail media network, Nordstrom Media Network, he also supports Nordstrom’s enterprise media across paid and unpaid channels to deliver a more personalized experience for customers. Aaron first joined Nordstrom in 2013 and has held a variety of leadership roles within the company. Previously, he was the general manager of Nordstrom.com. He also has held roles within marketing strategy, finance and analytics.
Speaking in:
Tuesday Jan 13
11:20am - 11:50am
How retail media is navigating its first economic crisis
After coming of age in a relatively booming economic period, RMNs are facing their first big macroeconomic test. How have they responded, and how will those responses shape a rapidly evolving ecosystem? Hear from leaders at two retail media networks on how they've used their platforms to help drive results that helped brand and retailer hit near-term goals while looking ahead to long-term success.