Why size inclusivity is the major growth opportunity for brands in 2022

Monday
January 17
12:00 pm12:30 pm
Javits North, Level 4, Room 406, Riskified Stage

In 2021 the US Women’s Plus-Size apparel market was worth $34.3 billion, showing 21% YoY growth and is expected to increase at a faster rate than the total women’s apparel market. Marie Denee, The Curvy Fashionista talks to Ben Barry, Dean of Fashion at Parsons School of Design, Lloyd Boston, Creative Creative Officer at Ashley Stewart and, Jessica Murphy the Co-Founder and Chief Operating Officer at TrueFit about why the fashion industry needs to reevaluate its approach to the plus-size market by building links with social communities and prioritizing investment in fit, style and choice.

Ben Barry

Ben Barry

Dean
School of Fashion, Parsons School of Design
Marie Denee

Marie Denee

Founder and Editor-in-Chief
The Curvy Fashionista