Tuesday, January 14
Stage 5, Expo, Level 3
Web accessibility: Legal headache or growth opportunity?
The volume of retail ADA lawsuits and demand letters has increased at an astounding pace, and is only accelerating. Learn how Shoe Carnival turned a legal headache into a growth opportunity; to enhance the digital customer experience and boost sales. This session will teach you how to mitigate your risk exposure and project a disability-friendly image. We will cover all things Web Accessibility, how to achieve and maintain ADA compliance, and how to conform to global guidelines like WCAG.