The Under Armour playbook for ultimate data culture transformation produced by Tableau

Sunday
January 16
1:00 pm1:30 pm
Expo, Level 3, Expo Stage 5
Data is only powerful when everyone across your organization can explore it easily and find the insights they need quickly. However, unlocking this power is far more difficult than just addressing technology. You must devise a comprehensive strategy that instills lasting people and process changes too. In this session, Patrick Duroseau, VP of Enterprise Data Management at Under Armour, will walk through UA’s on-going data and analytics transformation and how Tableau is supporting UA to quickly foster a thriving, enterprise-wide, self-service data culture.

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