Monday, January 13
Stage 4, Expo, Level 3
A true data driven digital transformation that delivers superior customer experience
In a world of hyper-personalization and ever-changing consumer habits, Grupo Exito understood that customer-centric digital transformation could only be accomplished by the support of a sound data driven approach. Extracting true business value from their data through a strong MDM strategy, Grupo Exito delivered extraordinary customer experience by providing consistent customer service and relevant content across today’s complex buyer’s journey.