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Transforming the in-store experience: How Albertsons, Pinterest, and Vestcom inspire at shelf-edge

Sunday, January 12
11:45am
–12:15pm
Stage 4, Expo, Level 3
Transforming the in-store experience: How Albertsons, Pinterest, and Vestcom inspire at shelf-edge
Shoppers are seeking inspiration and more meaningful interactions with brands.  While brand messaging is still fragmented across channels, the physical shelf-edge is pivotal to both Retailers and Brands as the key engagement point to drive purchase.  Learn how Pinterest, Albertsons, and Vestcom have partnered to bring digital inspiration to the shelf-edge, enhancing the shopping experience, and ultimately driving sales.