Monday, January 13
Stage 2, Expo, Level 1
Technology: How retailers can stay alive and create exceptional customer experiences
Physical stores are shuttering faster, making customers travel farther to shop at their preferred retailers and requiring brands to ensure worthwhile customer journeys. With fewer stores, retailers must maximize traffic into each of them, or else they jeopardize their businesses. Bad experiences can quickly become detrimental, but technology can help create remarkable customer experiences. As stores represent enormous value, branding, and convenience, learn how leading retailers, such as Total Wine & More, are using technology to provide extraordinary customer experiences.