Monday, January 14
Innovation Stage, Level 4
Systematic satisfaction! How Sheetz and Rituals routinely delight their customers
It is no accident that customers love fuel/deli/convenience store chain Sheetz and luxury scent retailer Rituals. Both companies made it their mission to systematically use data to design and deploy the technology needed to delight their customers. Join Phillip Jackson, co-host of the Future Commerce podcast, as he talks with Sheetz, Rituals and technology consulting firm CGI about the data, technology and approaches they use to best understand and profitably serve their customers. Among the topics they will discuss are: the company wide ramifications of Sheetz revolutionizing customer food ordering, how Rituals arms their brand ambassadors with the right data to provide personalized services for each customer, and the relevant insights that CGI has uncovered across different industry verticals that retailers can use to improve their bottom lines.