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The pursuit of true 1-to-1 personalization

Sunday, January 13
3:15pm
–3:45pm
Stage 4, EXPO Hall, Level 1
The pursuit of true 1-to-1 personalization

Data creates opportunities for retailers to power personalized customer experiences, identify insights that can transform their business and leverage their understanding of each individual customer. As data collection becomes an industry standard, proper data optimization is facilitated through improved technologies and an emphasis on the customer’s experience.

In this session Sarah Hodge,  Director of Brand Relations, will discuss how to bring target audiences, consumer purchasing patterns, fit consistency and returns performance into one aggregated view, to help retailers provide superior experiences across all touchpoints of the shopping journey.

Sarah Hodge
Director, Brand Relations
True Fit