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New retail is not omni-channel retail

Sunday, January 13
Stage 3, EXPO Hall, Level 1
New retail is not omni-channel retail

Jack Ma of Alibaba unveiled the term “New Retail” in 2016. Since then, New Retail has swept across the retail industry in China, with Freshippo, which is part of Alibaba Group and now has more than 100 digitally-operated retail stores, at the forefront of this retail revolution. It is of no doubt that New Retail has achieved big success in China. However, how does it relate to Omni-Channel retail that we often talk about here in the US? Let’s hear from the CEO of Freshippo.

Yi Hou
Shanghai Hema Network Technology Co., Ltd