You are here

Mountain Khakis: Using a CDP to transform customer acquisition and retention

Sunday, January 13
3:15pm
–3:45pm
Stage 2, EXPO Hall, Level 1
Mountain Khakis: Using a CDP to transform customer acquisition and retention

On Sunday at 3:15, President of Mountain Khakis, Jeremy Hale shares how they used a Customer Data Platform (CDP) to launch a groundbreaking Black Friday campaign targeting actionable segments from unified data.

The result? A 49% YoY increase in sales- and all in under 6 weeks.

David Chinn
President, USA
Lexer
Jeremy Hale
President
Mountain Khakis