Meeting Gen Z where they are: Where brand values meet omnichannel connectedness

Monday
January 17
10:30 am11:00 am
Gen Z comprises an impressive 40% of the total US consumer. It's a group that's informed, values-driven and hyper connected. Brands can't afford to not know this influential consumer. In this session, we explore how emerging it brands are captivating Gen Z and the ways they're staying connected.

Session in collaboration with: