Sunday, January 12
Kustomer Stage, Hall E, Level 1
Immersive... Reimagined...Revolutionary: The future of shopping beckons
It’s time to throw out the old playbooks and write new ones. Executives from SHOWFIELDS and AREA15 are doing just that. Experimenting with models that blend physical and digital retail in an effort to revitalize bricks-and-mortar retail, these two models drive home the theory that traditional retail is not dead; it’s evolving – and they’re doing it in very different ways.