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Iconic experiences: How fashion and retail leaders drive ecommerce

Sunday, January 13
1:00pm
–1:30pm
Stage 5, EXPO Hall, Level 3
Iconic experiences: How fashion and retail leaders drive ecommerce
Constantly changing consumer expectations require an agile and scalable commerce solution. Deckers, parent company of the UGG, Teva, and Sanuk footwear brands, realized that online success depended on the ability to inject branded content into the digital experience, but faced content integration and time to market challenges. Learn how Deckers Brands delivers truly unique digital experience in record time with CoreMedia Content Cloud.
Nick Smotek
Director of Omni Digital Technology and UX
Deckers Brand
Soeren Stamer
CEO and Co-Founder
CoreMedia AG