Monday, January 13
Stage 3, Expo, Level 1
I hate to break it to you, your offers aren't cutting it
Customer expectations for relevant and personalized offers are at an all-time high. In fact, 80% of customers said they were more likely to purchase a product or service from a brand that provides individualized experiences. However, today, retail brands are heavily reliant on non-personalized, transactional offers, which don’t inspire loyalty or brand stickiness. In this talk, Christian Selchau-Hansen will discuss how to rethink your offers to maximize engagement.