January 172:00 pm–2:30 pm
River Pavilion, Level 4, commercetools Stage
The barrage of digital screens that inhabit our “always connected” world today have forever transformed the way we communicate, bringing us closer together in many ways but also marginalizing some who feel isolated, unseen, or unheard. At the end of the day, humans need humans to feel human. This session, led by NELSON Worldwide Chief Brand and Creative Officer Bevan Bloemendaal and Digital Masterplanning Strategist Brad Baer, will explore how technology and the seamless blending of physical and digital touchpoints in the built environment can be leveraged to bring life to human-to-human connections at the intersection of design, technology, and storytelling.