How T-Mobile is activating customer data to deliver personalized buying experiences produced by Adobe

January 16
1:30 pm2:00 pm
Expo, Level 3, Expo Stage 5
Shoppers expect companies to know them, anticipate their needs, and connect them with products and services that meet those needs across channels. Learn how T-Mobile using the Adobe Experience Cloud to delight their customers with a seamless, connected cart & buy-flow experience with relevant contextual recommendations & discounts delivered throughout. And how they’re empowering their back-office with an integrated solution for managing the audiences and content/assets as part of delivering a personalized experience at scale.
Loni Stark

Loni Stark

VP, AEM & Commerce/Digital Experience

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