Scaling modern fashion eCommerce from 0 to 5 billion in GTV in 9 years

Tobias Ring, SCAYLE’s Managing Director Commercials, shares how ABOUT YOU, one of Europe’s fastest-growing fashion and lifestyle retailers, reached 5 billion Euro in annual transaction volume* through broadening their global reach with influencer marketing and international expansion. Learn how ABOUT YOU's marketplace strategy played out and how the technology and expertise developed along the way now powers over 140 shops with SCAYLE Commerce Engine. *defined as gross transaction volume, i.e., before returns, cancellations, and including VAT