Tuesday, January 16
EXPO Hall, Big Ideas Room 3, Level 1
Exhibitor Big Ideas: Achieving new levels of customer engagement with prescriptive retail analytics
This session will feature two retailers who will cover how store engagement is key to not only sales conversion but omni-channel efforts. Woven into the presentation is how ShopperTrak helps retailers track and optimize engagement using shopper-to-associate ratios, sales per shopper, first area to visit, abandonment and other metrics. The retailers will also discuss future trends in analytics to support the engagement discussion.