EX + CX = BX - Brand Experience produced by Medallia

Sunday
January 16
1:00 pm1:30 pm
Expo, Level 1, Expo Stage 1
We all know that happy employees = happy customers, yet oftentimes the employee experience is overlooked when brands create their customer experience strategies. Employee engagement is critical to customer satisfaction, and employee feedback is critical to engagement -- it's as simple as that. Join Jodi Searl, Medallia’s VP of Industry Solutions, Diane O'Hara, Senior Vice President of Customer Advocacy & Insights at CVS Health, and Jenny Wolski, SVP Omnichannel Experience at Petco for a look at how these leading retailers are linking their CX and EX programs to create customer advocates and meaningful brand experiences.

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