Tuesday, January 15
Stage 5, EXPO Hall, Level 3
Driving loyalty: How point-of-sale rewards redemption attracts repeat customers
Drivers will do anything for a cent fewer per gallon. In a competitive market for gasoline, how does FIS establish brand loyalty for Shell? How does a retailer transform an age-old process to make payments and to earn and redeem rewards, all while ensuring a seamless customer experience? Learn how FIS, Excentus and Shell partnered to answer these questions to drive sales and keep customers coming back.