Connected Commerce: Building a customer experience to survive and thrive, by Square

January 15
2:00 pm2:30 pm
River Pavilion, Level 4, commercetools Stage
Retailers have dealt with large changes over the past 2.5 years and the need to pivot and adapt shows no signs of slowing down – unlike the economy. Between inflation, labor shortages, possible economic downturns, and ever changing macro- and micro-economic factors - there’s no shortage of elements that impact consumer spending and a retailer’s bottom line. In this session, you'll hear about the importance of connected commerce which enables the most successful retailers to build an exceptional customer experience through a fully digitized stack of technology and rich data. In the face of uncertainty, these retailers are positioned to make informed and strategic business decisions for efficient operations, while ensuring retailers can innovate and pivot around the consumer.
Paige Fitzgerald

Paige Fitzgerald

General Manager, Business Strategy & Partnerships, Afterpay & Cash App

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