January 1511:00 am–11:30 am
Expo, Level 3, Expo Stage 5
Composable commerce allows Chico’s to deliver a seamless brand experience produced by Amazon Web Services
The modernization of ecommerce is happening quickly, and consumers expect a seamless brand experience across all channels. With advances in modular and composable technology, the right technology partners can help retailers deliver at speed and scale. In this session, learn how women’s apparel brand Chico’s quickly adapted to the increasing demand of their customers through collaborations via a composable commerce strategy. Learn about best practices that empowered Chico’s to quickly implement a modern platform solution, exceeding customer expectations and turning one-time buyers into repeat customers.
Global Partner Solutions Architecture Leader, Consumer Verticals
Amazon Web Services
Chief Digital Officer