Walmart, the largest retailer in the world, is investing in the future by leveraging technology to enhance operations and meet evolving customer needs. In this fireside chat, David Hartman, VP of Creative at Walmart, will highlight Walmart’s remarkable journey to bringing brand vision and creative excellence to life with unparalleled scale and efficiency. Discover how Walmart has streamlined content production, enhanced collaboration, and ensured high-quality customer experiences across all channels, positioning itself at the forefront of retail culture and creative. Hannah Elsakr, Founder, Firefly Enterprise, VP, New Business Ventures, Adobe will share insights into how generative AI is revolutionizing content production for Retail and Consumer Goods companies, enabling truly personalized, on-brand content at scale.
