Founded in Manchester and Jaipur in 2015 by Richard Potter, David Leitch and Atul Sharma, Peak is on a mission to change the way the world works.
A pioneer of the Decision Intelligence category, its platform allows businesses to apply AI to commercial decision making. The platform has three core products – Dock, Factory and Work – and can be used by both technical and commercial teams. It also features a library of read-to-go applications that fit a variety of use cases across sectors including CPG, Retail and Manufacturing. These apps allow users to rapidly apply AI to deliver on commercial objectives, while giving them the tools they need to extend their use of Decision Intelligence over time.It is used by leading brands including Nike, ASOS, PepsiCo, KFC and Sika.
The company has grown significantly over the last three years and, in August 2021, Peak announced a $75m Series C funding round led by SoftBank’s Vision Fund II. The same year, it received a Best Companies 3-star accreditation, which recognizes extraordinary levels of employee engagement and was ranked by The Sunday Times as one of the Best 100 Companies to Work For in 2020 and again by Best Companies in 2021.